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Raising Capital for Your Startup
Welcome
Start here! (5:05)
Take the Fundraising Readiness Assessment (FRA) (12:21)
Team Strength
Team Strength Overview: What Do I Need to Know? (5:16)
Test Yourself After Learning
Lesson 1: Investor Turn Offs (0:42)
Lesson 2: Defining Strong Teams (1:07)
Lesson 3: About Hot Shots (0:53)
Lesson 4: Defining the Main Characters (2:31)
Lesson 5: Too Many of One Type (0:56)
Revenue Model
Revenue Model Overview: What Do I Need to Know (6:14)
Test Yourself After Learning
Lesson 1: Revenue vs Business Model (0:58)
Lesson 2: Common Revenue Models (0:49)
Lesson 3: More Than One Revenue Model? (1:08)
Lesson 4: What's a Scalable Revenue Model? (1:26)
Lesson 5: MRR vs ARR (1:08)
Lesson 6: Revenue vs Profit (0:58)
Corporate Structure
Corporate Structure: What Lessons Do I Need to Know? (4:42)
Test Yourself After Learning
Lesson 1: What's the Gold Standard? (1:10)
Lesson 2: Do I Have To Be a Delaware C? (1:50)
Lesson 3: Is It Worth Hiring an Attorney? (0:58)
Lesson 4: When Should I Hire an Attorney? (0:53)
Funding Readiness Package
Fundraising Package: What Lessons Do I Need to Know? (4:46)
Test Yourself After Learning
Lesson 1: What is a Fundraising Package? (1:53)
Lesson 2: How Should I Deliver My Fundraising Package to Investors? (1:21)
Lesson 3: Critical Components of a Fundraising Package (1:37)
Lesson 4: Due Diligence From an Investor's Perspective (1:39)
Product Market Fit
PMF: What Lessons Do I Need to Know? (3:42)
Test Yourself After Learning
Lesson 1: Why Does Product Market Fit Matter? (1:06)
Lesson 2: How Do I Know I've Achieved Product Market Fit? (0:52)
Lesson 3: How Can I Improve My Product Market Fit? (1:26)
Example of Product Market Fit (0:27)
GTM Strategy & Plan
GTM: What Lessons Do I Need to Know? (5:03)
Test Yourself After Learning
Lesson 1: What is a GTM Strategy (1:24)
Lesson 2: How To Build a GTM Strategy (1:47)
Lesson 3: GTM Common Errors (1:13)
Final Thoughts (0:48)
Trends & Waves
Trends & Waves: What Lessons Do I Need to Know? (6:15)
Test Yourself After Learning
Lesson 1: What Are Trends? (2:39)
Lesson 2: What Are Waves? (2:43)
Final Thoughts (0:59)
Moats & Keeps
Moats & Keeps: What Lessons Do I Need to Know? (6:18)
Test Yourself After Learning
Lesson 1: What Are Moats? (1:20)
Example of Moats (1:06)
Lesson 2: What Are Keeps? (2:22)
Example of Keeps (1:37)
Unit Economics
Unit Economics: What Lessons Do I Need to Know? (9:46)
Test Yourself After Learning
Lesson 1: What Are Unit Economics? (2:14)
Lesson 2: Costs vs Expenses (1:02)
Lesson 3: Ratios That Are Investable (1:25)
Lesson 4: What Are Pro Forma Financials? (0:56)
Lesson 5: Why Do Pro Forma Financials Matter? (1:41)
Lesson 6: How Do I Create Pro Forma Financials? (1:21)
Things to Keep in Mind (1:24)
Founder's Coachability
Founder's Coachability: What Lessons Do I Need to Know? (7:11)
Test Yourself After Learning
Lesson 1: What is Coachability? (1:05)
Lesson 2: Does It Really Matter? (1:30)
Lesson 3: Know Yourself (2:10)
Lesson 4: Strengths & Weaknesses (1:29)
Final Thoughts (1:09)
Wrap up
What's next (1:18)
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Take the Fundraising Readiness Assessment (FRA)
The Fundraising Readiness Assessment (FRA) is ready for download.
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2022 Evolution Accelerator Funding Readiness Self Assessment.xlsx
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